On the whole, when you look at the amount of money it costs to set up customer service and deal with keeping a site cutting edge, the white label dating services generally offer a great alternative to software.
Your main concerns are in getting the best % cut possible, both on initial orders, recurring orders and renewals. Some services will pay you on renewals, but not reorders, or may pay you a lower cut of reorders, or not be very effective at tracking orders. They will probably quit their membership after three months of paying dues.
___In general I recommend against using software for starting a dating service. It may well be possible to get a dating service up and running for under 00, but that's only 1% of your costs.
Then it needs supporting, bug fixes, and most importantly, you need to build the service to critical mass. Someone walks into your freshly built dating shop and they look around.
Well, it's a nice shop, but what's on your shelves. They look at your shelves and see the profiles are covered in cobwebs. They might stick around, and they might even spend one months membership, but in general, they will run quickly once they find your site has no responsive people on it.
They can IM, they can select and gather prospective matches and do a compatibility test... The people you have on your shelves are unresponsive because you stocked your shop with old stock. Consequently, the person who just walked into your shop is not impressed. I recommend starting with a white label dating service.
Keeping the site free, rather than subscription-based, can help grow your user base but it means you'll have to design your service around generating revenue from other sources.
Look at other online dating websites to determine staples that your dating website must offer to be competitive.
If someone joins your site as a paying member, they pay a fee. Then it needs supporting, bug fixes, and most importantly, you need to build the service to critical mass. Someone walks into your freshly built dating shop and they look around.
Now you are helping others, just by visiting wiki How.
World Possible is a nonprofit organization focused on connecting offline learners to the world's knowledge.
Thanks for helping us achieve our mission of helping people learn how to do anything.
Dating websites are a pretty specific sub-group in the social networking world, and they offer a potentially lucrative business opportunity to web-savvy entrepreneurs.