It was later launched in Mexico, Brazil, Chile, Colombia, Hong Kong, Singapore, South Korea, Taiwan, Australia, New Zealand, South Africa, India, and Russia.
In its first year on the market, the system launched in 36 countries, more countries than any other console has launched in a single year.
Although not the best-selling console of the seventh-generation, the Xbox 360 was deemed by Tech Radar to be the most influential, by emphasizing digital media distribution and online gaming through Xbox Live, and by popularizing game achievement awards.
Five years after the Xbox 360's original debut, the well-received Kinect motion capture camera was released, which set the record of being the fastest selling consumer electronic device in history, and extended the life of the console.
On August 12, 2003, ATI signed on to produce the graphic processing unit for the new console, a deal which was publicly announced two days later.
As the successor to the original Xbox, it is the second console in the Xbox series.According to David Shippy and Mickie Phipps, the IBM employees were "hiding" their work from Sony and Toshiba, IBM's partners in developing the Cell Processor.December 2, 2005, in Europe and December 10, 2005, in Japan.And when developers demo games on PC now they do it with a 360 pad—another industry benchmark, and a critical one." Edge magazine reported in August 2011 that initially lackluster and subsequently falling sales in Japan, where Microsoft had been unable to make serious inroads into the dominance of domestic rivals Sony and Nintendo, had led to retailers scaling down and in some cases discontinuing sales of the Xbox 360 completely.The Xbox 360 sold much better than its predecessor, and although not the best-selling console of the seventh generation, it is regarded as a success since it strengthened Microsoft as a major force in the console market at the expense of well-established rivals.Although succeeded as Microsoft's main console by the Xbox One, support from publishers for the Xbox 360 is expected to continue until at least 2016.On April 20, 2016, Microsoft announced the end of production of new Xbox 360 hardware; the company will continue to provide hardware and software support for the platform, as selected Xbox 360 titles can be played on Xbox One.Edge ranked Xbox 360 the second-best console of the 1993–2013 period, stating "It had its own social network, cross-game chat, new indie games every week, and the best version of just about every multiformat game...Killzone is no Halo and nowadays Gran Turismo is no Forza, but it's not about the exclusives—there's nothing to trump Naughty Dog's PS3 output, after all.The earliest versions of the console suffered from a high failure rate, indicated by the so-called "Red Ring of Death", necessitating an extension of the device's warranty period.Microsoft released two redesigned models of the console: the Xbox 360 S in 2010, As of June 2014, 84 million Xbox 360 consoles have been sold worldwide, making it the sixth-highest-selling video game console in history, and the highest-selling console made by an American company.